777fe Privacy
Policy

777fe ("we", "us", "our", "the Platform") is an internationally licensed online casino and sports betting platform operating at 777fe.lat. 777fe is the data controller in respect of personal data collected from Members who register and use the platform. As data controller, 777fe determines the purposes and means of processing your personal data and is responsible for ensuring that such processing complies with applicable data protection laws and our licensing obligations.

777fe is specifically designed for English-speaking Pakistani players, and our data handling practices reflect the sensitivity of the personal and financial information typically associated with online gaming accounts, including CNIC verification, PKR payment method details, and transaction records.

777fe collects only the personal data that is necessary and proportionate for the purposes described in this Privacy Policy. The categories of data we collect are as follows:

• Full legal name as it appears on your government-issued identity document
• Date of birth (for mandatory 21+ age verification purposes)
• Pakistani CNIC number or passport number (for KYC verification)
• Registered email address
• Pakistani mobile phone number
• Residential address (city, province, postal code)
• Username and encrypted account password

• JazzCash or EasyPaisa mobile wallet number associated with your account
• Bank account details for HBL, UBL, or Meezan Bank transfers (account number and IBAN where applicable)
• Visa or Mastercard details (card number masked, expiry date, billing name) — full card numbers are not stored by 777fe and are handled exclusively by our PCI-DSS compliant payment processor
• Deposit and withdrawal history including PKR amounts, timestamps, payment methods used, and transaction reference numbers
• Bonus credit history and wagering requirement progress records

• Game session records including titles played, stake amounts, duration, wins, and losses
• Sportsbook betting history including markets selected, odds accepted, and settlement outcomes
• Platform navigation patterns and feature usage data
• Responsible gaming tool settings you have applied to your account (deposit limits, session reminders, etc.)

• IP address at the time of registration, login, and each session
• Device type, operating system, browser type and version
• Mobile network operator (where relevant for mobile wallet payment verification)
• Cookie identifiers and session tokens (see Section 9)

• Records of your communications with the 777fe support team via live chat, email, or any other support channel
• Your marketing communication preferences (opt-in or opt-out status for promotional emails and SMS)

777fe collects personal data through the following means:

• Directly from you — when you register a 777fe account, complete KYC verification, make a deposit or withdrawal, contact support, or update your account settings.
• Automatically — through server logs, cookies, and session tracking tools as you navigate and interact with the 777fe platform. This includes IP address logging, device fingerprinting for fraud prevention, and session duration tracking.
• From payment providers — confirmation data from JazzCash, EasyPaisa, Raast, and banking partners to verify the success or failure of deposit and withdrawal transactions.
• From identity verification services — where 777fe uses a third-party KYC provider to verify the authenticity of identity documents submitted by Members, we receive a verification result and risk rating from that provider.
• From fraud detection and AML screening services — 777fe uses automated screening tools to check new registrations and transactions against sanctions lists and databases of known fraudulent actors.

The following table summarises the primary purposes for which 777fe processes your personal data:

777fe processes your personal data only where a valid legal basis exists. The legal bases we rely on are as follows:

• Contract Performance: The majority of data processing at 777fe is necessary for the performance of the contract between you and 777fe — i.e., the provision of casino games, sportsbook markets, PKR banking services, and the associated account management functions.
• Legal Obligation: Certain processing activities are required by law or by the conditions of our gaming licence — including KYC identity verification, age verification (21+), AML transaction monitoring, and retention of financial records.
• Legitimate Interests: 777fe processes certain categories of data on the basis of legitimate interests — including fraud detection, network security, responsible gaming behavioural monitoring, and platform analytics — where these interests are not overridden by your individual rights and freedoms.
• Consent: Where 777fe processes your data for optional purposes — such as sending you promotional emails or SMS marketing — we do so only on the basis of your freely given, specific, and informed consent. You may withdraw this consent at any time via your Account Settings or by contacting support.

777fe does not sell, rent, or trade your personal data. We share your data only with the following categories of recipients, and only to the extent necessary for the specified purpose:

• Payment Processors: JazzCash, EasyPaisa, Raast, HBL, UBL, Meezan Bank, and card payment processors receive the minimum necessary financial and identity data to process your PKR deposits and withdrawals. All payment partners are contractually bound to data protection standards.
• KYC / Identity Verification Providers: Where 777fe uses a third-party identity verification service, your CNIC, passport, or other submitted documents are shared with that provider solely for the purpose of verifying your identity.
• Game Content Providers: Providers such as Pragmatic Play, Evolution Gaming, and NetEnt may receive session identifiers and stake data necessary to deliver their game content to your account. They do not receive your full identity or payment data.
• Fraud & AML Screening Services: 777fe uses automated third-party services to screen registrations and transactions for fraud indicators and sanctions list matches. These services receive limited identity and transaction data under strict data processing agreements.
• Regulatory Authorities: 777fe is required by its licensing authority to report certain activities and to provide member data upon official request. We may also be required to disclose data to law enforcement or financial intelligence authorities under applicable anti-money laundering and counter-terrorism financing laws.
• Professional Advisors: Legal counsel, auditors, and accountants may access anonymised or pseudonymised data in the course of providing professional services to 777fe, subject to professional confidentiality obligations.

As an internationally licensed online gaming platform, 777fe's technical infrastructure and some of its service providers may be located outside Pakistan. Where your personal data is transferred to countries that may not offer the same level of data protection as Pakistan, 777fe implements appropriate safeguards to protect your information, which may include:

• Contractual data protection clauses with receiving entities that impose obligations equivalent to those under our licensing framework.
• Technical measures including end-to-end encryption of data in transit across international network segments.
• Restricting access to your personal data to only those employees or contractors of the receiving entity who need access for a specific, documented purpose.

By registering a 777fe account, you acknowledge that your personal data may be transferred internationally as described above, subject to the protections outlined in this Privacy Policy.

777fe retains your personal data for no longer than is necessary for the purposes for which it was collected, subject to the following minimum retention requirements imposed by our licensing authority and applicable law:

Following the expiry of the applicable retention period, 777fe will securely delete or irreversibly anonymise your personal data in accordance with our data destruction procedures.

777fe uses cookies and similar tracking technologies to operate the platform, remember your preferences, maintain your session security, and understand how Members use the site so that we can improve the experience.

• Strictly Necessary Cookies: Required for the platform to function. These include session authentication tokens, CSRF protection cookies, and security cookies. These cannot be disabled without breaking core platform functionality.
• Functional Cookies: Store your preferences such as language settings, display options, and responsible gaming configurations. These persist between sessions for your convenience.
• Analytics Cookies: Used to measure aggregate platform usage — pages visited, time on site, features used — to inform 777fe's development priorities. Analytics data is processed in aggregate and does not identify individual Members.
• Security & Fraud Detection Cookies: Assist with device fingerprinting for fraud prevention, detection of multiple account creation, and identification of anomalous session behaviour.

You may manage cookie preferences through your browser settings. Please note that disabling strictly necessary or security cookies may prevent you from logging in or using core 777fe platform features. 777fe does not use cookies to serve third-party advertising or to track your behaviour on third-party websites.

777fe implements a layered set of technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction:

• Encryption in Transit: All data transmitted between your device and the 777fe platform is encrypted using TLS 1.2 or higher (256-bit SSL). This includes account login, financial transactions, and support communications.
• Encryption at Rest: Sensitive personal data stored in 777fe databases — including identity documents, payment references, and account credentials — is stored in encrypted format using industry-standard encryption.
• Password Security: Account passwords are never stored in plain text. 777fe uses bcrypt hashing with a sufficient work factor to make brute-force attacks computationally infeasible.
• Access Controls: Access to Member personal data within 777fe's internal systems is restricted on a strict need-to-know basis. Access permissions are reviewed regularly and revoked upon change of role or departure.
• Intrusion Detection: 777fe employs real-time monitoring for unusual access patterns, failed login attempts, and other indicators of potential security incidents. Alerts trigger immediate investigation.
• PCI-DSS Compliance: Card payment data is handled exclusively through PCI-DSS Level 1 compliant payment processors. 777fe does not store full card numbers on its own systems.

While 777fe takes comprehensive steps to secure your personal data, no online system can guarantee absolute security. In the event of a data breach affecting your personal data, 777fe will notify affected Members and relevant regulatory authorities in accordance with our legal obligations.

As a 777fe Member, you hold the following rights in respect of your personal data. To exercise any of these rights, please contact 777fe at [email protected]. We will respond to all data rights requests within thirty (30) days of receipt, and we may require proof of identity before actioning certain requests.

Parents and guardians who believe that a minor may have registered a 777fe account should contact us immediately at [email protected] so that the account can be investigated and closed without delay. 777fe encourages the use of parental control software on shared devices to prevent underage access to online gambling platforms.

777fe reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, platform features, legal obligations, or regulatory requirements. Where material changes are made to this Privacy Policy, 777fe will notify Members via email to their registered address or via a prominent notice on the 777fe platform, with at least seven (7) days' notice before the changes take effect.

The "Last Reviewed" date at the top of this Privacy Policy indicates when it was most recently updated. We encourage you to review this Privacy Policy periodically to stay informed about how 777fe protects your personal data. Continued use of the 777fe platform following the effective date of any updated Privacy Policy constitutes acceptance of the revised terms.

For all privacy-related matters — including data subject access requests, consent withdrawals, data deletion requests, and general queries about how 777fe handles your personal information — please contact us using the following details:

• Privacy Email: [email protected] — displayed as plain text only, not a clickable link
• Live Chat: Available 24/7 from within the 777fe platform after logging in to your account
• Response Time: Data rights requests will receive written acknowledgement within 5 business days and a substantive response within 30 calendar days
• Identity Verification: 777fe may require you to verify your identity before actioning a data rights request to protect against unauthorised data disclosure

All privacy communications should be made in English. 777fe is committed to treating all data rights requests with seriousness and to responding transparently and within the timeframes stated above.